NASA has selected National Geographic to help tell the story of Artemis II,
the first Artemis flight that will carry astronauts around the Moon and back
to Earth aboard the agency’s Orion spacecraft.
Following a competitive selection process, NASA and National Geographic
entered into a non-reimbursable (no-exchange-of-funds) Space Act Agreement
to collaborate on compact, lightweight audiovisual hardware to fly inside
Orion and related support for the project.
“Returning humans to the Moon with Artemis II will inspire the next
generation of explorers,” said Kathy Lueders, associate administrator for
the Space Operations Mission Directorate at NASA Headquarters in Washington,
who served as the selection official. “This time, we are bringing partners
and technologies that will create additional opportunities for the world to
share in the experience along with our astronauts.”
National Geographic plans to leverage its portfolio of media assets,
including magazines, social and digital content, and television programming,
for engagement opportunities. Those would include capabilities for creating
an immersive experience aboard Orion to share the story of human exploration
of the Moon.
In November 2020, NASA called for proposals to collaborate on unique public
engagement, starting with Artemis II. National Geographic media company
responded with a proposal to use content captured during the mission to
create a multi-platform story-telling campaign aimed at a global audience.
Artemis mission activities will include Artemis I, an uncrewed flight test
that will launch Orion on the NASA’s Space Launch System rocket to orbit the
Moon and return to Earth. Artemis II will carry a crew aboard Orion, paving
the way for future missions to send the first woman and first person of
color to the surface of the Moon. Subsequent missions will explore more of
the Moon and test the technologies and procedures needed for human
exploration of Mars.
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Space & Astrophysics